The future of consumer data.
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Drop Investment Solutions
Drop surfaces consumer-permissioned data from our core marketing business, giving you a safe and conscientious way to gain valuable insights into consumer spending. Our members engage with our direct merchant network for rewards in exchange for access to their transaction data and their opinions via surveys. Consumers share multiple spending accounts, providing a complete view of wallet, which is then leveraged to build transaction-targeted surveys that allow researchers to understand the “why” at the core of consumer spending trends.
Faster data. Improved results.
Access differentiated data and insights products for a growing panel of Gen Z and Millennial consumers.
Ultra Low Latency
Our unique sourcing methodology and mapping solutions allow us to surface tickerized data with an industry-leading two day lag.
Long-Term Reliability
Avoid the inherent risk of third-party data disappearing on you in a flash with our panel of zero-party data, that can serve as a long-term solution for your business.
Complementary Datasets
Leverage row-level or curated supporting data with your existing data sets to improve performance of your ticker and KPI modelling.
Row-Level Transaction Data
Get anonymized and tickerized data in the format that meets your needs.
With an industry-leading, ~2-day lag, our row level transaction data of cross-wallet spend is available on a daily, weekly, or monthly cadence with the ability to ingest data intra-day on the immediate horizon.
Curated Feed
Model-ready, aggregated data available on a daily basis, across all tickers.
Our proprietary normalization techniques reduce the noise in the transaction data for direct input into modeling, making it easier to evaluate and spot signal within the data.
Surveys+
Speak directly to consumers to understand the “why” behind trends.
Our on demand real-time, customizable survey platform can target based on row-level transaction and enhanced demographic profile data allowing you to build proprietary micro-panels for longitudinal research.
Expanding Coverage
Our data delivers proven Alpha against a growing list of tickers.
Upgrade or complement your existing data stack with Drop’s row-level or curated feed on a daily, weekly, or monthly basis with our industry-leading ~2 day lag.
Sector Reports
Translate transaction and sentiment data into actionable signals that fuel your work.
Access our custom sector reports on a daily cadence, to view quantitative and qualitative trends without the need to ingest and transform the underlying data.
Working with the world’s best brands.
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