Drive incrementality with card-linked offers.
Leverage our card-linked offers to reach 5M+ consumers, guarantee ROAS, and boost ROI.
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Drop Card-Linked Offers
Drop members link their debit / credit cards directly to our platform via the Drop mobile app, providing a 360 degree view of how they spend across all of the cards in their wallet. In exchange, linked Drop members are instantly rewarded for shopping, taking surveys, and more. Effectively target consumers with historical transaction data from linked cards to create personalized offers that guarantee incrementality and return-on-ad-spend.
Effective Personalized Targeting
Drive incremental sales, both in-store and online.
Target consumers based on 8 years of historical transaction behavior, strategic segments, location, demographics, and other available attributes, to ensure your brand is communicating with the right customer at the right time to maximize return and lift.
Drop Pulse
Real-Time Analytics Platform
Monitor real-time results on our reporting platform, Drop Pulse. Access transaction-level data and performance by segment, location, and demographics.
Maximize Consumer Understanding
Leverage Drop’s survey capabilities and our transaction data to reach consumers at key points in their shopping journey. Understand why they buy, their intent, and how you measure up to competitors. More survey capabilities on the Market Research page. →
Working with the world’s best brands.
Frequently Asked Questions
If you’re new to card-linked offers, here’s what you need to know.
Card-linked offers give you a way to drive sales, reward customers for their loyalty, and increase customer engagement. They also provide your customers with an easy way to save money and receive rewards.
Drop will help you promote your card-linked offer to customers. This can include hero campaigns, email campaigns, social media campaigns, and other marketing efforts.
Affiliate marketing is an advertising model where publishers earn a commission for successfully promoting a product or service for an advertiser. The publisher is rewarded a payout for providing the result desired by the advertiser, usually the sale of a product.
Card-linked marketing operates similarly to affiliate marketing, using bank-level transaction details instead of URLs, and is therefore capable of measuring both online and offline purchases.
Performance marketing surveys can provide valuable insights into customer behavior and preferences, which can help you optimize your marketing efforts and improve your ROI.
The results of your performance marketing surveys can be used to optimize your marketing efforts and improve your ROI. You can use the information to identify customer preferences, behaviors, and satisfaction levels and to develop more effective marketing strategies.
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