Blog

Discover data-informed insights on consumer spending and the latest
takes on upcoming market trends on our Drop for Business blog.

Featured Posts

Card-linked Offers Image

Card-linked Offers: The Ultimate Guide

Shopping habits have changed substantially over the years, leading to customer demand for deeper brand relationships and seamless experiences. In…

July 28, 2023

  • Card-linked Marketing
  • Card-linked Offers
  • Card-linking Technology
Airbnb logo

Airbnb’s Financial Dip: Will June Mark the Rebound?

Our Q1 Spending Report that we shared earlier this year showed that overall spend was down in every sector except…

June 29, 2023

  • Consumer Trends
  • Data & Measurement
  • Industries
  • Travel
Netflix good or bad?

Netflix’s Password Crackdown: A Temporary Dip or Long-Term Consequence?

Our previous streaming service blog focused on the negative impact that Netflix’s Q1 2023 password-sharing crackdown would have on subscriber…

June 23, 2023

  • Consumer Trends
  • Covid
  • Data & Measurement
  • Industries
  • Marketing Intelligence
  • Streaming Services
  • All
  • Card-linked Marketing
  • Card-linked Offers
  • Card-linking Technology
  • Consumer Trends
  • Covid
  • Data & Measurement
  • Industries
  • Marketing Intelligence
  • QSR
  • Retail
  • Streaming Services
  • Travel
Airbnb logo

Airbnb’s Financial Dip: Will June Mark the Rebound?

Our Q1 Spending Report that we shared earlier this year showed that overall spend was down in every sector except…

June 29, 2023

  • Consumer Trends
  • Data & Measurement
  • Industries
  • Travel
Netflix good or bad?

Netflix’s Password Crackdown: A Temporary Dip or Long-Term Consequence?

Our previous streaming service blog focused on the negative impact that Netflix’s Q1 2023 password-sharing crackdown would have on subscriber…

June 23, 2023

  • Consumer Trends
  • Covid
  • Data & Measurement
  • Industries
  • Marketing Intelligence
  • Streaming Services
Grocery vs Delivery.

Price Elasticity and the Resurgence of QSRs in the Food Service Industry

Leveraging data from Drop’s 2023 Q1 Spending Report and a recent card-linked member survey, we have been able to uncover…

June 16, 2023

  • Consumer Trends
  • Data & Measurement
  • Industries
  • Marketing Intelligence
  • QSR