DROP+ Transaction Data

DROP+ the future of consumer data.

Our advanced data reveals industry, brand, demographic, and unique financing insights.

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DROP+ Transactional Data

DROP+ is an evolution of Drop’s transaction data (credit/debit) which now surfaces $320Bn in transaction value. Through the combination of two unique and proprietary datasets we have vastly improved the breadth and stability of our core offerings. The Drop+ products offer a strengthened cross-wallet view across over 21M users from diverse age groups, geographical regions, and socioeconomic affluence.

Transaction panel 20M
Transaction volume 2.8B
Total spend $320B+
Debit & credit accounts 27M

Expansive Coverage

Expanded Card Types

Gain a comprehensive view of cross-wallet spend, including spend tied to promotional financing. Now you can better understand consumer spending which includes both high frequency and higher ticket purchases.

Strong Signal in Key Industries

More powerful insights into specific industries such as Home, Auto, and Electronics. The granular data allows for industry-specific predictions to maintain a competitive edge in the marketplace.

Merchant Capture

Enhanced coverage of numerous brands and retailers provides a detailed understanding of consumer behavior with strong intel into competitive analysis and market share.

Bolstered Brand Coverage

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